Free Wi-Fi is something that many cafes and restaurants already provide to their guests, but until now there’s never been any ROI for the owner of the establishment. With Wi-Fire, you can boost the value of your establishment, your market understanding and your customers’ experience, all at the same time.
Free Wi-Fi gives your customers the opportunity to share their experience on social media, while promoting your business at the same time. Let them ‘check-in’ on Facebook while celebrating at a friend’s birthday dinner and post photos of their delectable dessert on Instagram. Give business professionals an “office away from the office” so that they can check their emails and stay on top of things during a work lunch or happy hour.
Create your own opt-in marketing database through tailored Wi-Fi registration. This data can then be exported for you to use later on in an SMS or email marketing campaign of your choice. Convert customers into “regulars” through your Wi-Fi with splash page and in-browser ads, SMS and email promotions, specials and deals. Because if you can keep your customers informed, you can keep them coming back.
Give paper-based club or VIP loyalty applications a digital makeover with Wi-Fire. Optimise administration, cut costs and get new members onboard, seamlessly!
Why not engage with your customers through Wi-Fi marketing and text notifications Custom splash page surveys will allow you to measure client satisfaction in real-time for valuable feedback. That way, you can improve their experience while they’re still in your venue, and the next time they pop in.
Get to know your target market with demographic and psychographic (interests) insights. Identify where they live and travel from to visit your establishment. Use this data to plan and execute intelligent decision-making for future store placements and regional marketing campaigns.
Drive more traffic to your website and social media platforms through unique links on your branded splash page. Once you have done this, you’ll be able to pinpoint which social media platforms your customers use the most, so that you can target your spend better.
Generate additional revenue through sponsorship branding on your Wi-Fi splash page or in-browser advertising. Should your venue be a bar or nightclub, you can promote a drink special or new alcoholic beverage. Or, use this branding to drive your own product sales on the ground. After all, it’s all about giving your establishment and your patrons more.
– Iconic Displays