Direct: D2C – direct to consumer
DOES your current Wi-Fi:
- Allow you to push advertising or marketing campaigns?
- Tell you who your consumers are?
- Identify your loyal consumers?
We will partner with your existing ISP to provide you with Wi-Fire. Simple splash page login with only mobile number and date of birth required. Registration in under 10 seconds.
Indirect: D2S – Direct to Sponsor
HAVE you considered sponsoring Wi-Fi?:
- Don’t just give away free Wi-Fi and get nothing in return. Use Wi-Fire and take your product to your target consumer/customer (taverns, taxi ranks, etc.).
- Build a database of people you have not yet been able to reach.
- Send adverts for your latest campaign to people whilst they browse the net. Wi-Fire can tell you who clicked on the advert and how long they looked at it.
- We will partner with your existing ISP to provide you with Wi-Fire. Simple splash page login with only mobile number and date of birth required. Registration in under 10 seconds.
MARKETING spend needs to guarantee a return
- Are you able to measure your Marketing spend? The best way to save money in your ad buy is to know exactly what you are saying, and to whom.
- Are you leading or following the pack? First mover advantage (it might not be important yet!).
Our Wi-Fire Solution
Mobile marketing isn’t an option. It’s an imperative
- By using Wi-Fire you directly engage with consumers on their mobile devices whilst on-site.
- By using Wi-Fire you directly push specials and promotions to customers’ mobile devices.
- Wi-Fire guarantees 100% impression rate and on average 20% CTR (Click Through Rate).
Meet the showrooming challenge head-on
- Identify exactly which price checking and competitor websites your consumers are looking at; by using Age, LSM, Gender and browsing trend analysis, we can push relevant deals and/or vouchers direct to mobile.
Addressing your fears
- Our data capturing, storage and processing is all CPA and POPI compliant.
- Wi-Fire is an opt-in service that users can opt out of any time.
We value your customers’ privacy
Understanding your customer has never been easier
- Wi-Fire can be used to identify and understand exactly what your customers’ profile is.
- Use Wi-Fire to Increase new consumer activations by average 15% per week with up to 99.99% customer identification (without even asking them!).
- Real time market research. Up to 100% marketing survey completion.
Quantify return of investment
- Wi-Fi on its own does not deliver return on investment; Wi-Fire delivers ROI that have deployed Wi-Fi networks.
- Secured 37% conversion on offers pushed to consumer mobile devices to applications received. Converted 14% of applications to sales.
- Increased sales revenue through credit deals by R1,5M over 3 months (conducted with a sample of 1% of the total user population).
- Returned 20% of customers marketed to within a week of the marketing campaign to purchase again.
Choose Wi-Fire and make your Wi-Fi pay for itself
For more information about Wi-Fire, request a call back from our sales team